About The Pragmatic UX Design Approach
Pragmatic UX Design emerged from real-world challenges in product development, where traditional UX processes often clashed with business realities.
The Origin
Pragmatic UX Design was developed through hands-on experience working on diverse projects at Ergon, where I encountered teams with varying UX maturity, timelines, and constraints. Rather than forcing a one-size-fits-all approach, I learned to adapt UX methods to each unique context.
The Philosophy
Pragmatic UX Design isn't about cutting corners, it's about being strategic. It's the result of countless projects where I discovered that the most impactful UX work happens when we focus on what truly matters for users and business goals, rather than following rigid processes.
The Original Article
This website emerged from the Medium article "Pragmatic UX: Maximising Impact Without Overcomplicating Design". The article explores the core principles and practical approaches that form the foundation of this methodology. Read the full article to dive deeper into the concepts, real-world examples, and the thinking behind each principle.
Read the Article on MediumPatrick Federi
Head of UX at Ergon Informatik AG
Experienced UX designer with a passion for user-centred design and digital innovation
Creator of Pragmatic UX Design - adapting methods to project requirements
Extensive experience in product development from conception to optimisation
Actively researching AI technologies for future UX design
Ergon Informatik AG
Smart software for smart ambitions - Swiss IT Company
Leading Swiss IT company combining technology, security and business expertise
Specializes in custom software solutions and digital transformation
Transforms digitalisation trends into unique customer benefits
From concept to market success across various industries